Articles on Branding, Design, and Brand Marketing

How to use brand strategy and design to make more profit and build the business you want.

How to Create an Ideal Customer Profile (the Ultimate Guide)

Learn how to identify and qualify prospects to find higher paying customers.

Dominate competitors and become a leader in your industry.

Use this premium brand strategy to craft an offer that makes impact.

If you think branding is a logo and colors, you’re in for a surprise.

Create a stunning logo without wasting valuable resources.

Use these 10 strategies to capture your audience’s attention and make more sales.

Stop trying to convince prospects you’re the “best” and focus on how they see your offer instead.

The images that represent your business set the tone for the quality of work you do.

Why small businesses struggle to get noticed and what they wish they knew about building a competitive advantage.